Best Time to Post on Facebook for Maximum Reach and Engagement

when to post on facebook

When digital marketers come up with plans and strategies to increase the number of people who read their content on Facebook The question of when is the best time to post on Facebook becomes the order of the day, the first step is to consider the elements that contribute to higher interaction on Facebook posts and how they may profit from them.

To determine the best times to publish on Facebook, data scientists have been able to examine social media interactions on many platforms and in this post, I will be sharing some of these findings with you.

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What Are the Optimal Times and Days to Post on Facebook?

One of the effective ways to establish a really good Facebook marketing strategy to enable you to connect with the right audience is to ensure that you post regularly, and daily at a specific time frame. this has helped lots of businesses secure loyal customers over time and if you are looking to yield good organic traffic to your post then get ready to digest the information I’ll be giving on the best time to make Facebook posts below;

1. Monday

On Mondays, the optimal time to post on Facebook is between 9 a.m. and noon. There tends to be more engagement between 9 a.m. and 6 p.m but analysis suggests that the best time to post is before noon.

2. Tuesday

Even though there is noticeable engagement throughout the whole day, it is suggested that 9 a.m. to 2 p.m. and 5 p.m. are the best times to post on Facebook.

3. Wednesday

Wednesdays are one of the busiest days for posting on Facebook, with the ideal times to post being from 9 a.m. to 3 p.m. and 5 p.m.

4. Thursday

On Thursdays, 8 a.m. to 2 p.m. and  5 p.m. are the most suitable times to post on Facebook.

5. Friday

Because Friday marks the start of the weekend, the optimal times to post on Facebook are between 9 and 11 a.m.

6. Saturday

On Saturdays, 8 to 11 a.m. is the best time to post on Facebook compared to the rest of the day. On most social media platforms, Saturdays have been found to have lower interaction during the week’s reset. Weekend traffic is significantly lower than weekday traffic, even on Facebook.

7. Sunday

Sundays between 9 and 11 a.m. are the best times to post on Facebook. Like Saturdays, it has been observed that Sundays have lower engagement throughout the day on the majority of social media sites, if not all of them.

Also Read: How to use hashtags on Facebook

Tools to help determine the best times to post on Facebook

1. SproutSocial

A personalized dashboard with a summary of the performance of your social media outlets is provided. A deeper understanding of your clientele, including demographics related to age and gender, is another benefit. You can also evaluate your customer base and determine what will benefit you.

Establishing a robust social media presence is important for every company. To properly understand how to make these platforms work for you, establishing a strong presence is the first step. The effectiveness of your social media efforts will be increased if you use online tools to determine the best time and location to post your content.

Also Read: How to create and schedule Facebook Posts

2. HootSuite

From planning social media postings to calculating your social media return on investment, this social media management tool has it all. With the help of the AutoSchedule tool, Hootsuite decides when to publish a post or tweet based on previous performance of related content. Additionally, it takes the platform into account and, depending on audience participation on each network, can post the same message at different times.

3. Google Analytics

One useful analytical tool for figuring out how people interact with your social media posts is Google Analytics. Real-time, in-depth insights are provided by three custom reports (Best Days to Post on Social Media, Best Time to Post on Social Network by Hour, and Social Media Traffic by Date and Hour). The good news is that you may use Google Analytics features for free

Conclusion

Increasing visibility and interaction on Facebook content is one of the many advantages of adhering to rigorous publishing schedules. You should think about using this tactic if you’re a digital marketer trying to boost sales.

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